You can easily increase your profitsfrom Adsense, knowing certain rules of effective placement of ad units.
Here are 8 simple tips:
Tip number 1: Place the ads in the first part of the page
The first part of the page - this is the part of the page you can see immediately when loading the site. Ad unit must be placed in such a way as to be accessible to users visually without scrolling.
Tip number 2: No more than 4 advertisements
I do not mean the number of ad units, and the number of advertisements in the block. Google places the most expensive advertising messages from the top, so the less you place advertising messages, the more you get for each click.
Tip number 3: Use the average size of the blocks
I recommend using a block 250 * 250 3 advertising messages. But you can play around with it.
Tip number 4: Mask
This is a very obvious point. You need to mask the ad units on your site so that they do not stand out from the rest of the text information. Use totzhe background, font size and color.
Tip number 5: Leave the blue links
Whatever you did not have the font color or background, leave the Adsenselinks blue. In the understanding of the people, if the text is blue, then it is a reference - and the point is to encourage users to click on a link.
Tip number 6: Edit the channels
If you have more than one ad unit on the page, you need to configure achannel for each. If you have one block to the page, set the channel to the page. The channels will help you analyze the effectiveness of advertising.
Tip number 7: Watch the CTR
CTR - it Click Through Ratio. The number of clicks divided by the number of page views, multiplied by 100. If one of the pages has a lower CTR than others, you need to work on the content of the page. Normal levels CTR from 5% to 10%. If the figure is lower, then you have work to do.
Tip number 8: Proverbial your Adsense ads
Necessary to verify that the content of advertising messages to your pages. Sometimes it happens that advertising is irrelevant to the content of the site. What is the reason? - You need to make sure the right content in your meta tags.
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